Brigantia by Elovade has announced the launch of their 2026 fundraising challenge in support of the Ash Family row challenge, raising money for the charity Suicide&Co.
The target is to raise £30,000 for the charity, and in honour of the Ash Family Row, Brigantia have launched a rowing challenge of their own: to row 3000 miles on a rowing machine.
Set up in their office, over the coming months the team will work together to raise money by reaching the 3k milestone. An auction at Brigantia’s Annual Partner Conference in September will also be dedicated to raising funds for Suicide&Co.
The Ash Family Row
The Ash Family Row is a challenge set up by the Ash family: Charlotte, Camilla, James and Henry. In December 2027, they will be rowing 3000 miles across the Atlantic in memory of Robert, a beloved husband, father and friend who they lost on the 19th of September 2023. Their goal is to raise £300,000 for Suicide&Co, the charity which supported them in the months after Robert died.
Further details about the Ash Family Row can be found here: Ash Family Row
About Suicide&Co
Suicide&Co is the only national charity which provides specialist support for people bereaved from losing a loved one to suicide.
The charity’s mission is to provide essential support to individuals, open up conversation about suicide loss and ensure that no one has to go through their loss alone.
Their vital services include counselling, practical and emotional support as well as a broad range of online sources through their website and app. Launched in 2020, Suicide&Co have been committed to ensuring anyone who is affected by suicide loss can find the help they need.
Every contribution allows Suicide&Co to provide support and services to people going through suicide bereavement.
More information about the charity can be found here: Suicide&Co
Click here to donate to the challenge. Please comment Brigantia against any donations.
Brigantia’s Managing Director, Angus Shaw commented:
“It means a lot to be supporting the Ash Family Row and Suicide&Co. As personal friends, I feel honoured that we are able to support them with their challenge and raise vital awareness and funds of the incredible charity that supported them when they lost Robert.
We felt that setting the task of rowing 3000 miles was the ideal fundraising challenge and I know our team will throw themselves into clocking those miles along with bit of friendly competition I expect! Anyone visiting out office in the coming months may not escape the challenge either!”
